Pandora CEO Roger Lynch plays in an all-CEO band called The Merger. Under new parents and an aggressively remixed business model, Pandora is determined to be relevant again - if, that is, music fans are willing to take it back. Headlines lit up the company once more last month, but with a very different sheen: Satellite radio giant SiriusXM announced its intent to buy Pandora in a $3.5 billion all-stock deal, which will soon create the biggest audio entertainment company in the world. But Pandora has actually weathered that year well - and, to the surprise of many, even came out a bit stronger at the other end. “Everyone wants to feel like they’re on a winning team, and employees really loved the company but felt like it was losing,” Lynch tells Rolling Stone now, almost exactly one year after he took charge of the slipping business. Another, more to-the-point: “Pandora is in a death spiral.”īy the time Roger Lynch took over as the company’s fourth CEO in four years, the chances of rising from the ashes were slim. “The music may be over for Pandora,” one headline read. While AM/FM radio was still going strong, online radio couldn’t stack up to Spotify and Apple Music, and a series of expensive missteps sent Pandora’s stock tumbling precipitously low. It lost an executive. This time last year, Pandora was in dire straits. The company had gone from being the music industry’s gilded pioneer - exciting everyone from teens to retirees with the newfangled idea of Internet radio at the turn of the century - to a lagging joke, edged out by the rise of on-demand streaming services. was founded in 2000 and is headquartered in Oakland, California.Music’s most innovative business was about to implode. In addition, the company offers Pandora Premium, an on-demand subscription service that provides users the ability to search, play, and collect songs and albums build playlists on their own or with the tap of a button listen to curated playlists and share playlists on social networks. It also provides Pandora≺d-Supported Radio Service, an ad-supported service that allows listeners to access a catalog of music, comedy, livestreams, and podcasts through its personalized playlist generating system for free across its various delivery platforms, as well as Premium Access, a service to listeners to access on-demand listening experience and Pandora Plus, a subscription radio service, which also includes replays, additional skipping of songs, offline listening, higher quality audio on supported devices, and longer timeout-free listening. The company offers streaming radio and on-demand music services, which enable the listeners to create personalized stations and playlists, as well as search and play songs and albums on-demand. provides music discovery platform services in the United States and internationally. 7 Commodities ETFs to Help Build a Hedge Against Inflation.7 Dividend Stocks That Earn 10% Every Month.7 Dividend Aristocrats to Help You Take the Bite Out of the Bear.10 Recession-Proof Stocks That Will Let You Wait Out the Bear.7 Stocks with the Pricing Power to Push Through High Inflation.7 Blue-Chip Dividend Stocks That Won’t be Impacted by Rising Interest Rates.7 Mid-Cap Stocks That Can be the Perfect Fit at Any Time. ![]() 7 Stocks to Buy to Outrun Rising Interest Rates.7 Sports Betting Stocks to Buy for Their Long-Term Possibilities.7 Water Stocks to Buy as the World Dries Up.7 Solar Stocks Leading the Clean Energy Boom.Oil and Gas Stocks: A Safe Way to Invest in Renewable Energy. ![]()
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